Terms and Conditions

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These Terms & Conditions (“Terms”) govern the use of VenuEdge Inc. (“VenuEdge,” “we,” “us,” or “our”) services by Higher Education Institutions and similar partners (“Venue,” “you”).

By executing a contract with VenuEdge or using our services, you agree to these Terms.

1. Scope of Services

VenuEdge provides the following services to venues:

  • Strategic ad sales to local, regional, and national advertisers

  • End-to-end campaign management and ad operations

  • Integration of venue screen inventory with public advertising exchanges

  • Performance tracking, Proof of Play (PoP) documentation, and revenue distribution

All services are governed by individual Master Service Agreements (MSAs) between VenuEdge and each venue partner.

2. No Collection of Personal Data

VenuEdge does not collect, process, or store personal data related to:

  • Students

  • Visitors

  • Guests

All campaign insights are derived from:

  • Anonymized

  • Aggregated

  • Third-party licensed data

3. Venue Responsibilities

Venues agree to:

  • Ensure proper functioning of digital screens

  • Review and approve/reject campaign creatives within agreed timelines

  • Provide Proof of Play (PoP) logs regularly

  • Provide PoP images (if reports are unavailable):

    • Once at the beginning of a campaign

    • Once during the middle or end of the campaign

  • Respect ongoing campaigns when modifying screen inventory

  • Maintain uptime, maintenance schedules, and technical standards for optimal display quality

4. Intellectual Property Rights

VenuEdge retains ownership of:

  • Software platform

  • Technology and tools

  • Campaign data insights

  • Proprietary systems

Venues retain ownership of:

  • Institutional branding

  • Digital signage infrastructure

Venues may not:

  • Reproduce or create derivative works from VenuEdge tools or data

  • Reverse engineer or attempt to duplicate the platform

  • License or sublicense VenuEdge assets to third parties

5. Content Rights

  • Advertisers retain ownership of their creative content

  • Advertisers grant VenuEdge and venues a limited license to display content during campaign duration

For dynamic content:

  • VenuEdge owns templates and systems

  • Advertisers retain ownership of branding and campaign-specific data

6. Confidentiality

Both parties agree to:

  • Protect confidential business, financial, and operational information

This obligation:

  • Continues even after termination or expiration of the agreement

7. Disclaimers

All services are provided:

  • “As is”

  • “As available”

VenuEdge does not guarantee:

  • Advertising revenue

  • Campaign volume

  • Advertiser demand

We disclaim all implied warranties, including:

  • Merchantability

  • Fitness for a particular purpose

(to the extent permitted by law)

8. Limitation of Liability

  • VenuEdge’s liability is limited to the amount paid by the venue (if any) in the 12 months prior to the claim

  • This excludes cases of gross negligence or willful misconduct

VenuEdge is not liable for:

  • Indirect damages

  • Incidental damages

  • Consequential damages

9. Governing Law & Jurisdiction

These Terms are governed by the laws of the State of New York.

All disputes will be subject to the exclusive jurisdiction of:

  • Courts located in New York County, New York

10. Modifications

VenuEdge may update these Terms periodically.

For any material changes:

  • Written communication will be provided to all affected venue partners

Contact

For questions or clarifications, contact:
tushar@venuedge.com