VenuEdge is an innovative platform designed to help venues in the Sports & Live Entertainment, and Higher Education sectors unlock new, high-margin revenue streams by monetizing digital and physical assets like digital screens.

VenuEdge helps venues increase venue’s revenue, increase sponsorship/ fundraising opportunities from brands, enhance guest/ student experiences, boost operational efficiency of maintaining and selling access to digital screens, and strengthen relationships with local businesses and community.

VenuEdge turns your venue into a powerful Venue Media Network (VMN), enabling you to sell advertising and sponsorship opportunities to advertisers (agencies & brands). We help you package your venue’s digital assets for advertisers, creating new revenue channels.

Revenue is dependent on numerous factors including location and size of venue, # of venue buildings, foot traffic count, # of digital screens & assets activated, price of ads, # of events, among others. While ROI can vary by venue, many of our clients see significant improvements in revenue and efficiency. Our team can provide case studies and work with you to project potential revenue for your specific situation.

VenuEdge enables digital advertising on various channels such as in-venue digital screens, mobile apps, websites, and emails. Our current focus is advertising on digital screens. We help you maximize your advertising opportunities like targeted ads on digital screens during an event.

VenuEdge unifies data from various sources such as in-venue screens, mobile apps, websites, and guest behaviors. This data is enriched to provide insights into fan engagement, helping advertisers tailor their messages to the right audience.

VenuEdge enhances the guest/ student experience by providing personalized and relevant content, offers, and entertainment that align with their interests. From dynamic ads to exclusive promotions, we ensure your guests/ students stay engaged and satisfied throughout their visit.

VenuEdge is designed to integrate with a wide range of existing systems. Our team can provide more information about specific integrations during a consultation.

We will work with you to ensure that ads are aligned to the venue's brand safety guidelines (e.g., no alcohol or tobacco ads on Higher Ed campus) and address and protected categories/ constraints (e.g., no ads for Banking advertiser X if the venue has an exclusive sponsorship with Bank Z). All ad deals are sourced from vetted advertisers and all creative content in ads are vetted through multiple methods to ensure adherence to venue’s brand safety guidelines.

We take data security seriously and employ industry-standard security measures to protect your venue's and customers' data. VenuEdge is fully compliant with data privacy regulations and ensures that all collected data is anonymized, secure, and used responsibly, without compromising guest privacy. For specific details, please contact our sales team.

No, VenuEdge is designed to be user-friendly and requires minimal oversight from your team. Our platform’s AI and automation driven tools and easy-to-use interface allow your existing staff to manage digital screens and advertising campaigns without needing extensive marketing expertise. Additionally, VenuEdge offers managed services. For specific details, please contact our sales team.

For Higher Education venues, there could be considerations regarding Unrelated Business Income Tax (UBIT). VenuEdge can work with your team to design revenue strategies that minimize UBIT exposure. Additionally, we recommend consulting with your tax advisors to structure your use of VenuEdge in a way that aligns with your institution’s goals and tax obligations.

With VenuEdge’s ready-to-use revenue templates, you can begin monetizing your venue’s assets in a matter of weeks. We bring the demand from advertisers to you. Our platform accelerates the launch of new revenue streams and provides the tools needed to start earning quickly.

VenuEdge provides comprehensive performance reporting that shows how well ads performed, including metrics like impressions, engagement, and conversions. These insights demonstrate the value of your venue’s media network to advertisers and sponsors, encouraging them to renew or expand contracts, and attract new advertisers and sponsors.

Unlike fragmented or outdated systems that venue leaders need to stitch and mange themselves, VenuEdge offers an all-in-one platform that integrates all aspects of revenue generation (setting up the revenue stream, promoting it to advertisers, and executing advertisers’ marketing campaign), providing a comprehensive solution tailored to modern needs.

Reach out to our sales team today to learn more about how VenuEdge can transform your venue into a powerful revenue generator. Let’s schedule a demo to show you how easy it is to unlock your venue’s full potential.